Paradigm FestivalAugust 12 & 13

Conversation with Anna-Lucia Rijff

Art and installations have always been an integral part of the Paradigm experience. Lets take a little peek at what that means for one of our deco-heads: Anna-Lucia Rijff. She opens up about her inspirations, her collaboration with other artists and her appreciation for M.C. Escher. Read all about it here:

This isnt the first time youve created something extraordinary for Paradigm.

That’s correct. This adventure started a few years ago in 2017. That’s when the Container Club was installed. John Oosting asked me if I wanted to help him transform the bare-boned Club into a work of art! That’s when he said to me: ‘You and Paradigm would be a great fit.’ We started working on the Club which didn’t have a proper roof, no deco and there wasn’t even a floor in there. 

Another thing I did was co-create the Bee at the main stage together with Trudy. And a triangular artwork in the Romney Loods. I often come across pieces I’ve made on the terrain that I totally forgot about as well, which is always a pleasant surprise.

Youre going to be responsible for the installation in the Romney Loods this year. Can you tell us what you’re setting up?

Noorderzon approached me to create an art installation for their festival three years ago. This was right before COVID happened, so this project was delayed for two years. I was finally able to build it last year in the EMG, because COVID was still restrictive. The EMG is an enclosed space, compared to the large open area of the Noorderzon. This gave me inspiration to work with. The idea I had was to create a 3D etching inspired by the 2D work of M.C. Escher. I was looking to mimic the trippy feeling when you look at Eschers work, but in a physical way. After it was used for Noorderzon and the idea came to me that I could repurpose the whole thing as a stage for Paradigm.

How do you plan to physically manifest the Escher effect without people walking through the construction to experience this?

It’s not an easy thing to do this at Paradigm because of the setting and the large amount of people. However, I think we figured out a way to create this effect nonetheless. Strobert set up a light plan for the construction, which is made up of mirrors and radiant foil strung across acrylic glass. If you install the proper lighting between these elements, you effectively create an infinity effect. The resulting image starts to move as well because the radiant foil is a little flexible and able to move a little, creating a very trippy effect. This also means that you see something new from different perspectives when looking at it! Combine this with the fact that the DJ is square in the middle of it all, which is something I absolutely wanted to make happen. That way, we can take it up a notch by creating a direct synergy between the deco and the music! 

And this project ended up being a collaboration between different people to create something extraordinary?

Exactly. I absolutely love this joint venture. This is the first time I’ve worked together in this fashion. For example, we’ve spent weeks brainstorming the best way to light the whole thing. A nice little detail is that everything regarding this art piece is rectangular, including the lights themselves! The biggest challenge we encountered was to create a level construction on a slightly slanted floor. 

What do you hope that people experience when laying eyes on your work?

That’s a good question. You have to understand that the idea to express my art this way came to me during the last Paradigm Festival. I got really into Speedy J’s set at the time and became completely entranced, so much so that I could almost visualize the cacophony of sounds that day. This idea took root and I expanded upon it that same night at the Campsite, thinking what it would look like if I created an artwork that would let people experience something similar. Put this together with my love for Escher and the result will be available for all to see in the Romney Loods this weekend. I’m really curious to hear how others experience it and if it’s similar to that singular feeling I had years ago.

Anything you want to add?

Paradigm and its people are really important to me. This place has given me so much. Whenever Paul approached me with an idea, I always got full creative freedom to do so. This has had an incredibly positive influence on my development as an artist. I picked up a lot of construction skills and experience by creating these artworks. The trial and error part was especially valuable. If I made a mistake, Lennart was always there to help straighten it out and giving me the opportunity to learn from it. The help and trust from Lennard and everyone else in turn provided me with inspirations and perspectives that I hadn’t considered before, which is incredibly fun and valuable. 

A conversation with Strobert

In light of Paradigm Festival 2022, we sat down with our resident operator Strobert. We talked about how it all started for him, his signature light shows, his plans for the festival and milking goats.

Hey Robert, we know you as one of the most talented operators of the Netherlands. How did it all start for you?
When I was eighteen, I got a chance to work at light and sound company through an old school friend of mine. I did occasional jobs for them. As time went on, I got the chance to work at events like Awakenings, Free Your Mind and Innercity. Innercity was also my first, actual paying job. 

I also remember being part of the company that was responsible for Awakenings, Free Your Mind and Technology. So I got a great start into the business.

After a while, I was asked if I wanted to do the sound technique and lights in a club in Amsterdam called Odeon in December of 2008. I was hired as a regular after that and this became a place where I learned a lot and eventually started to create my own style. 

How would you describe your style and its evolution?
Minimalist shows from the 80’s where they only used strobes and pars have given me a lot of inspiration to work in a similar fashion. I started to create and develop a style within these confines. Many shows use a moving par as a base light and the strobe as a special effect. I turn that principle upside down. I use the strobe as my basic lamp and my moving heads are my specials. That also makes it difficult to work with experienced performers, because it goes against their nature. 

We think it’s very important that some particular factors, that influence a club night or a festival show, work together perfectly. Light is one of the most important factors for us. How do you make sure your light is a valuable addition to such an event and how does that manifest itself on the dance floor?
It’s possible to do too little during a show, but I find that things go wrong much faster when there are too many elements present. Keeping calm and feel out the crowd on the dance floor. For example, if you are at a daytime show, you leave your moving heads off until dusk sets in. That way you can pop with elements after dark that you have not yet shown beforehand. During the day you work with strobes and blinders and make sure you stay busy so you can give the real show when night falls.

During club nights I’m actually completely led by the music. I get a certain emotion from the music and I try to express that as much as I can. For me, that is what it means to operate a light show.

You can probably cross off a lot of “bucket list” events you might’ve thought working with in the past. Maybe you can share a few highlights with us?
Ultimately, Reaktor shows are the ones that made my career. That’s where I was given the freedom to do my own thing and develop myself into who I am today, as Strobert. However, I come from the early hardcore generation. Thunderdome has always been on my bucket list for that reason. So when Thunderdome made a comeback at Mysteryland, luck was on my side. Back then, I was part of team of light operators and they randomly picked me for the Thunderdome stage. At the time, also a documentary about Thunderdome was being recorded there, in which I appear to be featured. I have yet to see it. That was the first time I was allowed to work for them.

I can cross Q-Base off the list, as well as Defqon. I’ve been part of the Defqon-crew three times now, twice of which for industrial hardcore, as that is right up my alley.

What do you have in store for us during Paradigm Festival 2022?
I am simply going to do what I do best but this time I’m going to do two separate and different shows! This offers me a specific advantage. If I come in and you only work during the night, then I’m going to be banging away at a show while it’s a lot quieter in terms of music. Because I can now go wild during the day, it’s much easier for me to go into the night. I become much more flexible in lining up the show elements with the night vibe. I’m going to create more ambient moments rather than going full throttle during the show.

I’ll be at the Club this weekend because of my love for it and Convoi Exceptionnel by extension. I’ll be running a double shift, as I can’t bring myself to put another operator at the Club. I really can’t wait as it’s going to be so cool! 

In addition, the Basement will also be an interesting and cool challenge. It is like the Elementenstraat XXL with even more pillars everywhere. I secretly miss that place, so the Basement a great alternative to work with.

We’ve been told that you are expanding your operations to include milking goats as well? 
Funny you mention that. Because of COVID, my very full agenda changed into full unemployment. I still wanted to do something that I enjoy, otherwise I just would become depressed. That’s the reason why I ended up on a farm where I helped out, just to keep busy. That unexpectedly developed into a passion. I love those stubborn animals! It is soothing for me to spend a few hours milking after a busy day, even though they can be devious. It relaxes me.

And during the COVID period you also came up with the idea of offering merchandise. We thought it would be fun to work together and offer your merchandise through our web shop. Can you tell us something about that?
I have been looking for a logo for a very long time. My love for animals is as present as my love for light. It seemed like a really cool idea to me to combine this two passion. I approached my good friend Popke, VJ Ekpop, to create my logo (she will be VJ-ing at the Mainstage at Paradigm Festival). A picture of a goat looking at me with a devilish and simultaneously sweet look whilst I was milking her became the deciding factor as inspiration for my logo. I thought, why not just put it on a shirt together with the dutch sayings “Out gaan is ook gaan” and “Bijzijn is meemaken”, which basically translates to “Be there or be square”. Another shirt reads “My life is flashing by”, which is also true of my life as it really does flash by. I want to expand on this in the future!

Strobert’s merchandise can be ordered at the merchandise stand at Paradigm Festival 2022 and will be available via our webshop later this year.

Paradigm Festival heat plan

Due to the expected high temperatures this weekend, we’ve taken some extra steps to ensure a pleasant visit:

– There are extra water points where you can refill your cup or water bottle for free (please note: it’s not allowed to bring your own cup or water bottle);

– There are sunscreen dispensers on the site, which are free of use. You can also bring your own sunscreen
;

– Additional shaded areas will be created as well.

Keep an eye on yourself and the people around you!

10 Best Paradigm Stage designs

The 10th anniversary of Paradigm Festival is almost upon us! Especially for this occasion, our creative director Paul Grimmius shares 10 of his favourite stage designs from over the years.

1.) Forest Stage

“We have to start off this list with the magical Forest Stage. We landed at the Suikerunie terrain as its first occupants, where our eye was immediately drawn to the unkept, untamed forest. Together we figured out that we wanted to build a raised and round stage in the middle of it, as we believed it would be incredible area if we would do it right. Together with a group of enthusiastic volunteers and some experienced carpenters, we started to set this plan into motion. The process itself was amazing and it gave us a lot of energy. We started building day and night, empowered by the idea that this stage would be enjoyed by a lot of people for years to come. It was a very emotional moment when the last few nails were hammered in.”

“Whilst all that was happening, Joke Schaper spearheaded another team of volunteers to decorate the rest of the forest with pathways and little nooks and crannies to hang out in. One of the best things about this place is that it really feels like you’re in a forest, even though it’s situated on a former industrial terrain and it’s flanked by one of the busiest roads in the city. Legendary performances by artists such as Raresh and Ion Ludwig – not to mention hostings by VBX and Giegling – are some of my ultimate festival experiences.”

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2.) Mainstage (2016)

“The last year at the Helsinkistraat the Mainstage was similar, in terms of festival stage designs, to what we’ve created at the Suikerunie terrain. The stage was designed by Dick Lissenburg. An organic design of rounded wood, so that no truss was needed to hang light and sound equipment. Constructing the stage was a free and creative process, done by people with a passion for building something beautiful. I spent part of the dreamy progressive closing set of Guy J (the last mainstage artist on Helsinkistraat) with Piter (Paradigm co-founder) on the roof of the stage, looking over a crowd of thousands of enamored visitors. The Buddha statue, which stood on top of the stage, was sent to us just before the event by a friend from India who could not be there that year. The statue watched over our visitors and I feel it blessed the legendary memories we made together at the Helsinkistraat.” 

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3.) La Maison de Paradigme 

“La Maison de Paradigme was a concept conceived together with the Paradigm creatives (deco-team) and the Paraformers (performance team) during a brainstorm sessions back in 2014. The mainstage was like a giant mansion with different rooms, each filled non-stop by various performances from DJ’s and other creatives. My colleague Marcel and I joined the Paraformers during Rik Woldring’s set by dressing up as police and “halting” the performances for a brief moment, which was a lot of fun. It was also my first and last performance in that particular fashion (haha). Nina Kraviz was behind the decks to close off the festival. I don’t believe she is accustomed to playing music in bathrooms on a DJ booth made of washing machines, but here at Paradigm we do such things regularly.”

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4.) Da Vinci Dome

“In 2017, our paths crossed with a collective from Enschede, which resulted in them designing a new stage for us. Its shape, based on a design by Renaissance genius Leonardo Da Vinci, is basically a star that’s resting on its own ends which gives it its signature dome shape. The process creating this stage was a unique and cool experience. Ever since then, the Da Vinci Dome has always been a very special place at our terrain. During the construction weeks running up to the festival, it always services us as our own little chill out with a small campfire to boot. When its showtime, the stage has been purposed in a bunch of different ways, such as an official chill out or a reggae stage. One of the most memorable moments for me were the hostings by record shop De Jongens van Hemmes. You could’ve seen them during Parfest 2018 and 2019, both times on the Saturday, when they played a wide variety of records whilst avoiding run-of-the-mill house tracks. Two consecutive years with a packed crowd is proof of why they’re the best record shop in town!”

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5.) Dome (Renaissance theme)

“Huib van Antwerpen constructed a massive clockwork to be put in the top of the Dome stage in 2017, to fit with our Renaissance theme. The Renaissance theme was fitting as Paradigm had a re-birth (which is the literal meaning of the word Renaissance) on our new location. During this historic period, much art revolved around the symbolic expression of ‘Memento Mori’ and ‘Carpe Diem’. The clock related to this by illustrating how time is expressed in hours and days. The DJ-booth was created by the team of Dick Lissenburg (creators of the 2015 mainstage) in the image of a skull, placing the DJ in its eye-sockets. tINI made this image complete on a Sunday afternoon with her delicious minimal house, illuminated by a resplendent downing sun.”

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6.) The little white tea arbor

“I think many readers won’t remember this one, even if you visited Paradigm Festival 2015, as this stage was hidden from view. If you did manage to find it between the bushes, you could’ve been surprised by Job Jobse playing his records in a little white tea arbor. Lennard van Vliet created this stage for us. When we made the move to the Suikerunie terrain, we tried to move it with us but sadly it didn’t survive these efforts.”

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7.) Wooden Ganesha

“One of the first major creations we unveiled at Paradigm Festival 2013 was a giant wooden representation of the god of knowledge and wisdom: Ganesha! This wooden construction watched over our visitors who were relaxing at the chill out stage next to the mainstage that year. Thijs Koster built it, based on the legendary poster design by Emiel Almoes!”

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8.) Paradigm Festival Main Stage (2019)

“Paradigm Festival 2019 was special in more ways than one. Due to poor weather conditions on Friday and wind force 7 on Saturday, the Forest stage could only open on Saturday evening after 9 PM. Saturday is traditionally the busiest day of the weekend and this day was no different, with around 9000 visitors at its peak. In part because the Forest Stage had to close for a little while, visitors were forced to move elsewhere. The result of that was a completely packed main stage during Neo Young’s 4-hour opening set. The view from the DJ booth that day on that steaming tech house floor was absolutely incredible. Roughly 5000 people were dancing around the grotesque Queen Bee construction made entirely from waste material. Joke Schaper, Anna Rijff and Trudy Oosterhuis built and designed it, supported by a team of enthusiastic volunteers. A masterful design with a message: we have to take good care of our planet. We don’t always keep this in mind, which is why bees are threatened with extinction. If that happens then our ecosystem will be disrupted so badly, scientists believe that humans will not survive such an event. With this in mind, we are subservient to the bee and the ladies wanted to convey this feeling by having a large queen perched up in the middle of the Mainstage’s dance floor.”

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9.) Romney Loods (2019)

“One of the most beautiful and interesting processes I was a part of was the collaboration of a number of artists in 2019, which resulted in the Romney Loods as it is presented today. It started as David Sciarone’s graduation project for the Kunstacademie needed a home, which we were happy to provide. In exchange, David gave us permission to use it for our events. After the piece had gone through a number of phases (decking it out with lights for a NYE chill-out for example), we came up with the idea to videomap the whole thing. We approached both Liza Verboon and John Oosting, who were responsible for the videomap process and the design of the room, respectively. Throughout these brainstorm sessions, the idea took shape to videomap the front of the DJ-booth as well. John got to work once more and constructed something to make this all possible. It truly was such an inspiring collaboration between two artists, a VJ and Parardigm. During the festival, I spent some quality time on the dance floor at Stranger’s closing set on Friday and Speedy-J’s signature 5 hour set, enjoying the result of this collective effort by these artists. The particular vibe I experienced both times were made possible in part because of this amazing joint venture.”

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10.) Mainstage (moving to the new terrain in 2016)

“Last but not least, the enormous project that was Paradigm Festival 2016. As we were hosting Paradigm Festival at the Suikerunie terrain for the first time, we started constructing multiple stages at the same time: the towers and gate of the Mainstage, the Forest stage, the Container Club, and the Dome. The Dome was designed at the time by architect Cesare Peeren and Studio Elmo Vermijs, after we received a course in harvesting and salvaging from them. Harvesting, in short, means looking for waste material that could be repurposed to suit our needs. Soon after we found a building which was on the demolition list of the municipality, from which we could harvest the wooden trusses. These trusses were the foundation for the design of the Dome stage. We had a few trusses left over, which we then planned to use for the DJ booth on the Mainstage! Inspired by the flyer (flying boat), we thought that it would be cool to make a big boat out of the remaining trusses, supported once again by a team of passionate carpenters and volunteers! This resulted in a boat that would carry the DJ’s through the gates of Paradigm where the new adventure was going to begin.”

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A conversation with Harmen, Joke and Kyra

Two regulars who can often be found at the Paradigm terrain, where they create one beautiful construction after another: Harmen and Joke. They’ve been a part of our community since the 2nd edition of Paradigm Festival. They started out as volunteers, doing the odd jobs here and there for a free ticket. Their involvement evolved over the years, as they were both given the space to express and develop their artistic creativity. They’re now a full deco-team these days, designing awesome ideas and putting them into practice throughout the year, with Paradigm Festival being the pièce de résistance. They’ve got some extra help this year: their daughter Kyra often comes along to play on the terrain and helps out whilst wearing her little work shoes she dubbed “Paradigm-shoes”. We’ve had a nice chat with them and talked about their plans for Paradigm Festival 2021.


Hey Harmen, Joke and Kyra. What are we looking at?
Harmen: We’re creating a wooden octopus in the forest, an idea conjured up by Joke. The head is a large object, sprouting arms from eight different spots out of the ground, crossing paths and walkways. We’re constructing suckers out of little wooden discs. We’ve also cleaned and upgraded all the little walkway bridges in the forest and added some more decorations. The Forest will have more walkways than ever before for everyone to discover everything the forest has to offer during the Festival.

Kyra: I’ve got a mosquito bite.


Which additional materials will you be using?
Harmen: Mostly materials that’ve been used in past projects and deco pieces. For our current project we’re salvaging scalings, wooden beams with a bark edge and old tree trunks. Wooden trusses will make up the foundation of the construction. And empty jars. We’re going to turn those into treasure chests.

Joke: We’ve also salvaged a couple of fishing nets to serve our purposes!

Harmen: The only ‘new’ material we’re using are screws, really. That’s it. Using residual materials always adds an extra layer of challenge to a project: the materials usually don’t complement our needs perfectly so we have to modify them as we go. This is extra satisfactory to accomplish as a result, seeing as beautiful projects can still come to fruition using these materials.

Kyra: Look! This rubber band is pink.


How would you describe the style of your creations?

Joke: It’s okay if it’s a bit rough around the edges with a natural feel to things. We tend to create suggestive things, not necessarily scale models.

Harmen: Exactly! We want to leave something to people’s imagination and stimulate their senses! We absolutely love it if people interpret our works in unexpected ways that don’t align with our initial ideas. That they’re surprised time and time again.

Joke: For them to feel like a kid again, to discover hidden pathways both intended and off the beaten path. For example, if you follow a certain path, you’ll end up in the head of the octopus! That’s the stuff we live for.

Harmen: The forest itself is beautiful on its own already. It’s even better to be able to work with it, enhance it in our own ways. We take that into account and tend to work with the way the forest is set up. Larger constructions are made to last for years, too!

Kyra: Would you like a nut?

What can you tell us about the theme?
Harmen: We’ve pieced together our own story about pirates!

Joke: Pirates are awesome. Freebooters if you will, just like we are. A little anarchy together with, in this case, a high cuddling rate. Incredibly fashionable nomads, which immediately sets the tone and vibe.

Harmen: We’ve got free rein regarding our theme and we hungrily grasped that opportunity. In our story, the pirates had to shift their activities towards land, seeing as the sea has been polluted so heavily that they had no choice but to head to shore.

Joke: Kyra has a book called The Pirate Cruncher by Jonnie Duddle. The book is riddled with illustrations of little pirates and sea monsters. This has been a low-key source of inspiration!

Kyra, whilst pointing towards a water skin: This contains water! Nice huh?!


What else are you planning to create?

Joke: Everything is related to the development regarding festivals. We’re hoping for clarity soon so we can really unpack and work out details to strengthen the story we want to present!


It’s already looking gorgeous! Can you tell us something about your personal motivations to create, at Paradigm in particular?
Joke: The togetherness. The energy and dynamics that usually comes with a construction week. The collective mind but also your own development. In our case, Harmen is the one with the technical know-how and he helped me out with lots of my ideas. But at some point he wasn’t around for a little while, which forced me to rely on my own skills. Slowly but surely I learned to do the things Harmen does by myself, which really boosted my confidence levels. It’s also great to be able to show someone else how it’s done and you’ll learn from them in turn too! The freedom and opportunities we’re offered are great for self-improvement. If you’ve got the drive, you can learn a lot here.

Harmen: What I love about this is that I’m able to do things that I normally won’t spend as much time doing in my every-day life! You’re developing and improving upon an ever-expanding skill set! Also, just take a look around! It’s such a brilliant place to work and become inspired.

Joke: The fact that SAC was cancelled was a heavy blow for all of us. That same uncertainty is still palpable, which is hard to deal with. But we want to stay optimistic!

Kyra: There’s a spider on your shoulder.


What do you think is the purpose for your creations?

Harmen: We want people to feel stimulated into feeling like a kid again!
Joke: To make people let go of the grind of everyday life. Kyra, just like the kids from Paul and Piter, are discovering everything the forest has to offer at the moment and we want visitors to experience a similar feeling when coming over during the festival!

… suddenly:

Kyra: Mommy, I have to poo.

End of the chat. 🙂

Paradigm Festival 2021 update

(English below)

Het Paradigm-gevoel. Iets waar we niet zonder kunnen. Afgelopen periode was een beproeving. En dat is het nog steeds. Voor iedereen. Maar er is licht aan het einde van de tunnel.

Hoop dat Paradigm Festival 2021 zou doorgaan, hebben we altijd gehouden. Maar we zijn afhankelijk van de routekaart van de overheid, de overige maatregelen en alle andere beschikbare informatie. Dit biedt niet de zekerheid die zouden willen, maar op basis daarvan hebben wel de keuze gemaakt om Paradigm Festival in een aangepaste vorm door te laten gaan. Want we kunnen namelijk niet wachten om het Paradigm-gevoel weer met jullie te delen.


Paradigm Festival wordt dit jaar afgeschaald van drie naar twee dagen: zaterdag 14 en zondag 15 augustus. De nachten komen te vervallen en zo ook de camping. Ook kunnen we naar alle waarschijnlijkheid minder bezoekers toelaten en zullen er dus minder kaarten worden verkocht dan vorige edities. Het zijn aanpassingen die we liever niet hadden willen maken, maar we kunnen niet anders vanwege de Corona-maatregelen. Wij voelen dat dit de juiste keuze is: we willen niet nóg een jaar niets doen. We willen patronen doorbreken en de misère omzetten naar positiviteit. Samen met jullie het leven vieren.

De aanpassingen in vorm en organisatie hebben consequenties voor de ticketing. We geven de tickethouders de gelegenheid om hun ticket een-op-een door te zetten naar Paradigm Festival 2022 of het ticket als voucher in te zetten voor de aanschaf van een ticket voor de aangepaste editie van dit jaar. Tickethouders krijgen hier vandaag een mail over. De reguliere ticketverkoop, voor degenen die op dit moment niet in het bezit zijn van een ticket, start op 10 juni om 13:00 uur.

We willen jullie enorm bedanken voor jullie loyaliteit en support. Ook willen we de bookers en artiesten bedanken voor hun flexibiliteit, support en welwillendheid. Ondanks de aanpassingen hebben samen met hen een prachtig programma gemaakt.

Eerste namen voor zaterdag:
Stranger, Ivan Iacobucci, Perc, Steve O’Sullivan, Afra, Quest, Kosmische Kracht *live, Comrade Winston, Joannes b2b Nuno Dos Santos, Alex Jansen en Gerrit de Boer

Eerste namen voor zondag:
DVS1, Steve Rachmad aka Sterac, Spokenn (Ferro & Reiss), ROD, Tripeo, Alinka, Joren Edwards, Milena Doudou en Neo Young

Laten we er een zomer van maken die we nooit meer gaan vergeten.

Heel veel liefde,

De mensen van Paradigm

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The Paradigm feeling. Something we just can’t do without. It has been a trying time since the beginning of the current crisis. It still is, for everyone. But there’s a light peeking at the end of the tunnel.

Believing that Paradigm Festival 2021 would happen is something we kept doing throughout all this. But we have to follow up on decisions made by our government, relevant restrictions and make decisions based on the available information. This doesn’t offer any assurances but we’ve made the decision to work towards Paradigm Festival 2021 in an adjusted form, as we feel the need to share the Paradigm feeling with you once again in a safe manner!

This year’s Paradigm Festival will be scaled down from three to two days: Saturday the 14th and Sunday the 15th of August. The nights will be rescinded completely, as well as the campsite. We are also allowing fewer visitors than previously projected and we’ll have fewer tickets to sell as a result. These are adjustments we’d rather not have implemented, but we don’t have any other options because of the Corona restrictions. We still feel that this is the right choice as we’re not willing to abstain for another year. We intend to break the cycle and turn these rough times into something worthwhile and positive.
These changes have additional consequences regarding our ticketing. We’ll give ticket holders the choice between keeping their ticket for Paradigm Festival 2022 or converting their ticket to a voucher to be used for tickets this year. We’re going to send all ticket holders an email about this later today. Regular ticket sale will start on June 10.

We all want to thank you so very much for your loyalty and undying support. We’d also like to extend our thanks and immense appreciation to the bookers and artists for their flexibility and support in this matter. The following artists have been confirmed:

Saturday: Stranger, Ivan Iacobucci, Perc, Steve O’Sullivan, Afra, Quest, Kosmische Kracht *live, Comrade Winston, Joannes b2b Nuno Dos Santos, Alex Jansen and Gerrit de Boer

Sunday: DVS1, Steve Rachmad aka Sterac, Spokenn (Ferro & Reiss), ROD, Tripeo, Alinka, Joren Edwards, Milena Doudou and Neo Young

Let’s make this a summer to never, ever forget!

All the love in the world,

The people over at Paradigm.

A conversation with Mark Fischer (EMS)

EMS will host a stage with a wide range or artists again, just like last year! Enough incentive to sit down with project manager Mark Fischer! He’ll give us some insight into some of the shared values between Paradigm and EMS, as well as some tips on what to watch out for during the festival!

Mark, you became a familiar face at Paradigm in the last years, but can you give us a short introduction of yourself and EMS?

Yes, I’m project manager of Electronic Music Society 050 (EMS). We cooperate with Paradigm on three core values: arts & culture, sustainability and inclusivity. That resulted in EMS hosting a stage at the festival (EMS Arena) with art performances and music. And lots of other great results, which I hope you’ll see back at the festival.

Why is it important for you to work on these values?

I think we’re facing some huge challenges at the moment: our climate is changing rapidly. Not only the planet’s climate, but also our societies’ climate. I believe the only way to face these challenges is with optimism. In that sense Paradigm has always been an inspiring place for me. The atmosphere is one of a kind and I recognize a lot of optimistic qualities in the team, volunteers and visitors: generosity, curiosity, being open minded towards other people and cultures. To quote Frie Leysen, a wise woman and source of inspiration: “If you don’t open the windows of your house, it gets smelly inside. So, you have to let a breeze in now and then.” Paradigm and EMS have opened the windows, and I hope the breeze you’re feeling here can be the start of a hurricane towards a more sustainable, diverse and fair future.

One of the core values is sustainability, how will we see this back at the festival?

First of all, Paradigm itself has done a great effort to reduce its footprint in the last years. Take, for example, the organization’s ban of disposable plastics (cups and coins). Those are first steps of a bigger plan. Together, we’ve set the goal to be completely circular in 2030. The only way to achieve this is in small steps, each year a little more sustainable. This year, for example, we’ve cooperated with NP3, a Groningen based artistic platform, to make the design of the festival more sustainable, challenging the designers to think differently about their concept. Not only in terms of sustainability, but also in terms of: what story does your design tell, how can you intertwine your design with the experience of the festival? Also, you can see sustainability back as a theme in the program of our stage. ‘The Fountain’ of Brazilian choreographer Fernando Belfiore speaks about our relation as humans to the earth and its recourses. And next to that, as EMS, we’re compensating the emissions of all the travels of our artists (if you’re interested in that yourself, click here). Next years, we’ll be building further upon these steps.

What does inclusivity and diversity mean to you?

There’s a lot of polarization at the moment in our society. As EMS and Paradigm we don’t want to emphasize the difference, but we want to embrace it. That means that everyone is welcome, but also that we have to be aware of our own privileges. I have to be honest that I’m pretty privileged myself as a white Dutch male. Take the program I made for the EMS Arena. I did some counting and it consists mainly of men. Why? There are more than enough amazing female artists. I wasn’t aware of it until I counted. There are still very big patriarchal structures and mechanisms of power that are influencing who we are, the chances we get and the choices we make. That applies not only to women, also towards people of color, refugees, underprivileged people, etc.. If we want to move towards a fairer world, we constantly have to be aware of that and fight it. In the end these patriarchal power structures lead to a society, where certain (groups of) people are being blamed for problems more than others and I think it’s ridiculous how we treat them (if someone is drowning, you safe that person, right?). Here at Paradigm we want to create a safe space where people feel welcome and respected.

How does this translate to the EMS program?

Now that’s out of my system, I can say that I’m very happy with our inclusion program, curated by Ahmad H Abdulwahab, giving a stage to talented newcomers. Ahmad performed at the festival last year, and his energy at the whole festival was amazing. I think I haven’t seen him without his hands in the air. This year he curated a program at the EMS Arena that consists of professional artists, mixed with talents from ‘Bab ad Daar’, a platform he set up in cooperation with Noord Nederlands Toneel, providing a rehearsal space for talented newcomers in Groningen. Ahmad invited me to a rehearsal there of Noumer Alali with 2 guys from Bab ad Daar: Omar Suleyman-like tunes, mixed with a lot of drums, while there’s a ‘Dabka’ (traditional Arabian dance) being performed. Don’t miss this at the festival, I assure you it’s going to be a party! Also looking forward a lot to the set of Jazar Crew on Sunday. They are throwing great dance parties in Israel and Palestine for the Palestine community, for which DJ’s and visitors sometimes literally have to climb walls to get there. Talking about fighting power structures…

You also curated part of the EMS Arena. Why put art performances on a techno festival like Paradigm?

The openness and curiosity I talked about creates a great context for art performances to take place in. Although it might seem a little weird to put performances between a lot of techno noise, I think there are enough people at the festival that, in between the electronic music, want to have a break and be amazed, astonished, teased and questioned. For me personally, techno festivals always have been a welcome escape from life and reality, but why not reflect a little bit on both whilst you’re escaping? Also, I chose performances that connect really well with the experience of the festival, so the transition from techno to art will be very smooth and sometimes not even noticeable.

What’s there to see, do you have some insider tips?

Yes, first of all, our local buddies from Teddy’s Last Ride. Some of you could remember them from the big sand pile last year or might have seen their preview of ‘The Others’ at NYE. Now they will perform their full 1h piece, about an alien descending to earth. It blew people away at WTTV 2 weeks ago. Also looking really forward to Arno Schuitemaker’s piece. He’s a Dutch choreographer, getting internationally renowned and just got selected by the Dutch dance jury for best dance piece of 2019. First time I saw a piece of him, it really pulled me into a trance (without any drugs). I’m really curious to see how this will work at Paradigm Festival. And last, but not least, Glasgow based artist Robbie Thomson will come to the festival with 2 projects: XFRMR, a performance by a Tesla coil on Friday evening (check out a teaser here). And, together with Jack Wrigley, a new project called ‘Stack’: a laser projection on the chimney of Zeefgebouw during the night. Visitors will be invited to put on silent disco headphones and watch the projection on the chimney to get the full experience. Can’t wait to see the result of this amazing project!

Click here to check out the full EMS line-up at Paradigm Festival 2019.

Make unsold furniture useful again at Paradigm Festival 2019

Sustainability is one of our core values and in light of that, we’re teaming up with thrift store GoudGoed. They have a lot of unsold furniture that we want to utilize for the chill out at Paradigm Festival 2019, making them useful again! What really sets this apart is that, if you fall in love with one of these pieces of furniture during our festival, you can send a picture of it to [email protected] and make an appointment to come pick it up free of charge! Let’s work together to reduce waste and make life more sustainable!

Tom’s 10 personal tips for Paradigm Festival 2019

We’ve recently unveiled the full line-up for Paradigm Festival 2019. We talked it over with our booker Tom van Ulsen, he came up with 10 personal tips you shouldn’t miss out on!

Tom: “I’m really happy wit our program. I think we’ve struck a good balance between established DJ’s, new faces and our Paradigm residents. This also applies to the collaborations with our diverse group of hosting partners. This diversity ensures a unique experience when wandering across our terrain during these three days and nights.”

British Murder Boys
1. “It’s a great honour to be the only festival in the Netherlands to welcome the British Murder Boys (Surgeon & Regis) this year. You can expect this to be a unique live act, performed by two of the founders of the UK techno scene.”

Red Axes
2. “Red Axes will be the closing act at the Forest stage after the live act by Rodriguez Jr.. This will definitely be a magical fairy tale spectacle.”

Speedy J
3. “I believe Speedy J is capable of creating a magical spectacle by himself. The Dutch legend will be playing a 5 hour set in the Romney Loods on Sunday, which is guaranteed to be a brilliant musical journey.”

The Ghost
4. “Josh Tweek and James Creed make up the Berlin-based DJ duo The Ghost, who are also the creators of the first mobile record shop in existence. Digging through crates for years on end has resulted in a couple of ultra refined record bags, so I can’t wait to find out which pearls they will bring along. Look for them together with Franceso, Alex and Gerrit in our forest at the Suvernuver stage!


Alienata
5. “Alienata’s style enables her to strike a skillful combination of electro, acid, IDM and techno at the SoHaSo stage. Check her out alongside Dexter *live and Ultrastation if you would like to witness them connecting a number of musical styles.”

Jazar Crew
6. “The Jazar Crew popped up on my radar because they’re pioneers in the Arabic Underground scene. The EMS stage will be hosting this act. They have also invited Robbie Thompson, who will transform the Zeefgebouw chimney into a visual spectacle with his art project.”

The Horrorist
7. “The Horrorist *live. This is one of those acts that, if you haven’t seen it before, you won’t know what will hit you: insane music, even crazier vocals and a extravagant appearance that will definitely make you feel a little bourgeois. In short, a must see at The Beginning stage in our Container Club!”

DJ Rolando
8. “DJ Rolando is the perfect closing act for our mainstage! This living legend will be a perfect fit to bring the Saturday to a worthy close. The stage will feature the original Paradigm sound, brought to you by its co-founder Neo Young and Nick Curly!”

Dither
9. “Our partner in crime Dither, with whom we’re organizing the 12th edition of Convoi Exceptionnel at Paradigm Festival this year, has released his third album ‘Tools of Demolition’ back in June. Here at Paradigm, we’re proud of him and our joint venture and we’re happy he’ll be playing at the containers during the festival alongside The DJ Producer and many others. Industrial and energetic is how we like it and the reason why Convoi is such a constant here at Paradigm.”

Deadbeat
10. “Last but not least: Deadbeat! This man has been exploring the deep corners of the spectrum with his dub-techno since 2000. You’ll be able to check out his sound in the basement on Saturday night. On Sunday he will be playing a Dub-reggae set at the Da Vinci stage, which is a perfect fit for day three.”

We’re hiring: Decoration and Performance frontman/-woman Paradigm Festival 2019

Job description
The decoration and performance plan for Paradigm (Groningen, the Netherlands) is always a big and challenging project for everyone involved. Dozens of carpenters, artists, welders, painters, upholsterers and performers are working diligently on their projects in the month coming up to, during and after Paradigm Festival. Properly directing their efforts will be your task, working in the field (festival terrain) alongside your team, guided by both the creative director and the production leader. The decoration and performance plan will be your guideline. You’re responsible for the execution of said plan, as well as budgeting and planning. You’re also going to be the center point of contact for everyone involved with the plan.

Timeframe
July 17 until July 21
July 24 until July 28
July 31 until August 4
August 7 until August 16

Required knowledge, skills, and abilities
- Experience in the creative sector is a must.
- Able to communicate clearly with both the artists and the management team of a large festival.
- VCA and EHBO certificates are desirable but aren’t required.
- Stress resistant.
- A large creative thinking capacity.
- An open mind and attitude.
- Able to do project-based work.
- Manage/drive the creative team.
- Ability to maintain oversight in every situation.
- Able to maintain a flexible and calm attitude.

In return we offer
- A salary (negotiable depending on experience).
- A temporary stay on the terrain during the project is an option.

To apply (before June 11) or for more info, please send an email to [email protected]. We’d love to hear from you!

Paradigm Festival, breeding ground for artistic talent

Paradigm Festival (music and arts) is constantly looking for creative minds and talented performers. Paradigms vision and theme in 2018 is freedom in arts and expression. We invite you to create an amazing work of art and/or performance, by working on an area, object, or idea. Our terrain is very big so we can offer you lots of space for you to freely express your creativity.

Send in a plan for your own art/performance project

If you want to create your own piece of art, decorate your own stage, to perform, please send us your plan. If your plan is approved, you will get a budget agreed upon with the organization and full freedom to execute your idea. This means you will be responsible for everything regarding your own project as well. Responsibilities include: finding volunteers, making a realistic budget, creating a planning, and providing a list of necessary materials and tools. Important: most of the materials you’ll be working with (70%-80%) have to be recycled and repurposed materials. The realization of your plans will take place during the festival_build_up_manifestation, from Monday 09-07 till Friday 09-08. Please send an email with a detailed description of your plan to [email protected] before 01-07-2018.

You need a couple of things to qualify for applying:

  • Creative mind
  • Able to work on a project basis
  • Ability to keep an overview
  • Skilled with tools and materials
  • Responsible
  • Ability to lead (if you are working with your own group of volunteers)
  • Safety comes first, we expect everyone to work safely and sober

Sign up to volunteer

If you want to help out during the festival_build_up_manifestation from Monday 09-07 till Friday 09-08, please send an email to [email protected] or sign up at www.paradigm050.com/en/volunteers. Any of you who has helped us before knows how much fun it can be to work on festival construction at Paradigm. The vibe on the terrain is great every year because of all the love, creativity, passion, humor, innovation, and inspiration that’s being channelled by everyone. We will be providing meals and drinks during these weeks, as well as capable team leaders, professionals, plenty of construction materials, relevant tools and very detailed plans. These are a couple of the projects we’ve got queued up for this year’s festival:

  • Decorating the outdoor stages
  • Helping out art/performance project leaders
  • Cooking for the volunteers daily
  • Maintaining the garden
  • Constructing a community kitchen/pavilion
  • Making the camping area festival-ready
  • Building the new chill out stage
  • Constructing new bars on the terrain
  • Building an eco-dome
  • Signing on the terrain

We’ve got the following rewards lined up for anyone who wants to help out for one or multiple days:

  • ½ token per hour
  • Work shifts that are flexible in nature. You can make your own hours and pick the days that work best for you!
  • Anyone who helps out 5 days or more will get 1 personal ticket for one of the following events: Paradigm Festival Friday, Saturday, Sunday, NYE, or NYD